About New Georgia Project

About The New Georgia Project

We are building a new Georgia that works for everyone.

New Georgia Project (NGP) is a nonprofit, nonpartisan civic engagement organization believes in the inherent power of Georgians that have been ignored for too long: Black Georgians, brown Georgians, young people, LGBTQ+ folks, rural Georgians, and others who have the power to move our state forward. We are leading a state-wide, multi-racial, multi-generational, cross-class movement that works all year, every year to build a new Georgia that works for everyone.

Our Mission: The mission of New Georgia Project (NGP) is to build power with and increase the civic participation of the New Georgia Majority—Black, Latinx, AAPI, and young Georgians—and other historically marginalized communities through nonpartisan voter registration, organizing, and advocacy on the issues important to our communities.

Our Vision: We envision a new Georgia where everyone can freely and equitably participate in our democracy. Where the power of historically marginalized communities is fully recognized and valued. Where all Georgians can live with dignity and thrive.

Our Story

In 2014, NGP Launched An Ambitious Voter Registration Program Resulting In Roughly 69,000 New Voters Making The Rolls.

That Work Continues Today.
  • NGP’s goal is to register all eligible, unregistered citizens of color in Georgia by the end of the decade.
  • Our research shows that citizens of color register through voter registration drives at twice the rate of whites.
  • As of September 2019, NGP has helped registered almost half a million Georgians, in all of Georgia’s 159 Georgia’s.

We meet new voters where they are – in churches, on college campuses, and in their neighborhoods – to share information about how to register and how to vote. We are turning new registrants into informed and engaged voters, many for the first time ever.

With the Voting Rights Act gutted, election officials are no longer required to obtain pre-approval for voting changes. We are currently seeing issues like precinct closures and reductions to early voting periods, which disproportionately affect communities of color. Other issues affecting our communities have ranged from Georgia’s discriminatory “exact match” voter registration processing system that prevented thousands from making the rolls, to voter purges which knock millions off the voting rolls every year, criminal charges against those who participate in voter registration activities, unsafe and insecure voting machines, and Georgia’s most recent stolen election. It’s clear that our rights are under attack.

Nsé UfotChief Executive Officer
Nsé Ufot is the Chief Executive Officer of the New Georgia Project (NGP) and its affiliate, New Georgia Project Action Fund (NGP AF). Nsé leads both organizations with a data-informed approach and a commitment to developing tools that leverage technology with the goal of making it easier for every voter to engage in every election. Nsé and her team are also developing Georgia’s home-grown talent by training and organizing local activists across the state. She has dedicated her life and career to working on civil, human and workers’ rights issues and leads two organizations whose complementary aim is to strengthen Georgia’s democracy.
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NGP (501c3) educates and registers the roughly 700,000 eligible (but unregistered) African American, Latino, and Asian American voters, helping to register more than 500,000 new Georgia voters since 2014.

NGP Action Fund (501c4) engages in local and state political campaigns for the purposes of supporting or opposing ballot measures, referendums, recalls, initiatives, and candidates for local, state, and federal offices. NGP Action Fund makes specific endorsements, from school board to governor, and gets voters to the polls.